Challenge

Recent college graduates often feel lost navigating the transition from academics to professional careers. They lack readily available resources and guidance, making it difficult to find the right support.

Solution

This project introduces a comprehensive career mentorship platform – a mobile app and a responsive landing page – designed to bridge the gap for recent graduates.

Mobile App Design

User research

Through surveys, I discovered that recent graduates struggle to find accessible career guidance and mentorship opportunities. They crave an easy-to-use platform to connect with experienced professionals.

User persona

User Persona: A detailed user persona representing the target audience (recent graduate) informed the app's design direction.

Ideation and Design

Mobile App Sketching

I brainstormed solutions, focusing on how users can easily find and connect with mentors.

Digital Wireframes

Initial designs prioritized delivering personalized guidance to users in navigating the mentor connection process.

UI Design

Style guide

A comprehensive style guide ensured a consistent visual language across the app.

Hi-fi Mockups

High-fidelity mockups brought the app design to life, incorporating feedback from usability testing.

View Prototype

Responsive Landing Page Design

Ideation

Paper wireframes laid the groundwork for the landing page, ensuring visual consistency with the mobile app.

Information Architecture

Digital Wireframes

Responsive digital wireframes optimized the landing page for various screen sizes and user needs.

Hi-fi Mockups

High-fidelity mockups completed the landing page design, providing a compelling user experience